Wilcox Wellness & Fitness
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Celebrating 1 Year in Brunswick, Maine

1/20/2020

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It was one year ago today that Allison opened the doors of the first WILCOX Franchise location.  It has been an incredible year and we are so proud of the impact that Allison and her team have created in Brunswick, Maine.

Allison, CONGRATULATIONS on your first year in business.  Mike and I are so incredibly proud of you.  You have done such an amazing job and have already created such a positive impact in your community.  We are so happy to have you as our first franchisee.  You and your team are doing amazing things.

Year 2 is going to be even better!  We are so honored that you have trusted us to guide you along this crazy journey called entrepreneurship.  

Lots of love,

Paige & Mike Wilcox







WANT TO KEEP TABS ON OUR BUSINESS ADVENTURES? Be sure to connect with us on Social Media. We post daily on both Facebook and Instagram for motivation, inspiration, and helpful tips, tricks, and strategies for healthy living. You can join our private Facebook group to go even deeper with us or book a call to see how you can get started training with us in person. We can't wait to connect with you and support you along your journey with healthy living!

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A place where personal trainers can grow careers that they feel really good about.

10/17/2019

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One of our major goals, when we opened Wilcox Wellness & Fitness, was to provide a place for trainers to be able to grow and develop careers that they felt really good about. Where they could do the job that they love, make a really incredible impact, and also have a life.

With our Innovate for Maine Fellow, we made this recruitment video to explain how being a trainer at Wilcox Wellness & Fitness is different. And it gives me the chills.

Hearing Katie explain in her words what she loves about her job is exactly the vision that Mike and I had from the very start. It took us a while to get here but I am so excited to be on this path with these people in these communities making this impact.
We are so thankful for our community, for our team, and for the ability to positively impact so many lives. Thank you for your support, for your encouragement, and for believing in us. 

Lots of Love,

Paige & Mike Wilcox


WANT MORE OF THIS? Be sure to connect with us on Social Media. We post daily on both Facebook and Instagram for motivation, inspiration, and helpful tips, tricks, and strategies for healthy living. You can join our private Facebook group to go even deeper with us or book a call to see how you can get started training with us in person. We can't wait to connect with you and support you along your journey with healthy living!
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Achieving Time Freedom in a Personal Training Business Franchise

10/16/2019

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This was my first major podcast interview and I was soooo nervous.  But it was such a blast!  The hosts were incredible, well seasoned, and made it a lot of fun even with some minor tech issues.  On this show, I am sharing it all: 

- How our blind date lead to marriage and a business!
- The story behind our business.
- How to start a wellness business with your spouse. (If you are interested)
- What was wrong with their initial business model. And other mistakes along the way.
- How we scaled up our business from 30 to over 400 clients and growing!
- Shifting mindsets for business success.
- How we built our automation and marketing machines.
- What is franchising and what made us decide to go that route.
- Our first franchisee - Allison Hopkins you are awesome!
- How we put everything - I mean E V E R Y T H I N G into a SOP to let the business run without us.

You can watch the YouTube version here to see my awkward mug or listen anywhere you listen to podcasts.


I would love to continue the conversation - ask me anything!  I hope you enjoyed the show!

Lots of Love,

Paige



WANT MORE OF THIS? Be sure to connect with us on Social Media. We post daily on both Facebook and Instagram for motivation, inspiration, and helpful tips, tricks, and strategies for healthy living. You can join our private Facebook group to go even deeper with us or book a call to see how you can get started training with us in person. We can't wait to connect with you and support you along your journey with healthy living!
​
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Core Strength for Kayaking

8/9/2019

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​This is Allison. Everyone say, ‘Hi Allison!’ Allison is the owner of our Brunswick location. Allison lives in Harpswell and enjoys kayaking with her husband, Eric and dog, Moe along all of the amazing coastline and islands that the area has to offer. Allison has been kayaking for many years and has struggled with lower back pain after spending time sitting in her kayak.
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When shopping for a new kayak a few years ago she asked about a more supportive seat to help increase her comfort in the boat. She was told that she needed to build her core strength in order to support posture through her back, and not rely entirely upon the seat back for support.​

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​One of the benefits of owning a personal training business is that you have access to a lot of training opportunities. Since opening Wilcox Wellness & Fitness in January of this year Allison has been participating in 3 training sessions per week just as we recommend to our clients as the sweet spot for great results.

This summer she has noticed an incredible improvement in how she feels in her kayak. She sits upright in her kayak with ease. Not only does her lower back no longer hurt, but her posture allows her to paddle more effectively with her mid-section and not incorrectly with her shoulders.

This results in greater power and speed when paddling so more distance can be covered without being fatigued - and that means that she’s able to beat Eric one of their favorite shoreside lobster roll stops. Allison is exploring greater distances this season and spending more time on the water with less discomfort.

If you want to have the core strength to get more enjoyment out of the activities that you LOVE, download our FREE guide to help you gain core strength.



Hope this is helpful to you in leveling up your ENJOYMENT of all of the activities that you LOVE.  Download our FREE Restore your Core Guide here!

Happy Training!

Wilcox Wellness & Fitness

WANT MORE OF THIS? Be sure to connect with us on Social Media. We post daily on both Facebook and Instagram for motivation, inspiration, and helpful tips tricks and strategies for healthy living. You can join our private facebook group to go even deeper with us or book a call to see how you can get started training with us in person. We can't wait to connect with you and support you along your journey with healthy living
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Take the leap - figure out the rest later!

7/2/2019

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​I’ll never forget the moment I decided to go for it and join this business full time. Mike and I had been at a business conference in Orlando and he was laying it on thick. Our goal all along was for me to join the business once we had been in operation for 5 years… because you know… most businesses fail in the first 5 years.

If I was going to leave a corporate job that I loved - I wanted to know that it was the real deal. Don’t get me wrong - it was always my dream to own my own business - it was always my dream to make a positive impact. I just didn’t feel ready - 3 years in. I can see the street we were crossing, I can see the crosswalk, I can feel the breeze on my face and I remember the inflection in Mike’s voice with the words that changed my life…



“If not now, when?”



These words changed my life. Those words were the push I needed to shift my mindset and just go for it. I made the decision - we went for it - and I never looked back.

And now... I am living my dream life. Our business supports others in living their best life possible. Our business empowers other entrepreneurs to create a positive impact in their local community. And - I get to do it all with my very best friend from anywhere in the world. Like today - we are working, writing, and creating content out at our camp.

I am so very thankful that I took the leap when I did. It was probably the scariest and most difficult leap of my life - but nothing in life that is worth doing is easy.

Can you remember an exact moment from your past that completely changed the direction of your life? Or - is there a decision you are waiting to make? Can I push you to take the leap?

Let's chat!  Schedule a call here!

Lots of love,

Paige

​
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Fear of failure is fear of growth... a perspective shift...

6/3/2019

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It’s been said that fear of failure is fear of growth. It can be pretty painful when things don’t go as planned, but I am thankful for everything that I learn every single time I fail and I wouldn't trade that wisdom for the world. 
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I heard on a podcast recently that most actors have to go to 100s of auditions to get one yes. That is 99 nos and a lot of people give up. UNLESS - you count every no as one no closer to that one yes. Can you imagine that mindset shift? You go to an audition, you pour your heart out and you get your 89th - ‘no, sorry we don’t think you are right for this role.’ Instead of being discouraged you are encouraged - SWEET - 89 nos - I am getting that much closer to the yes. And you are - because you learned something new in those 89 experiences. I am constantly getting nos - learning and failing - failing and learning and I know (or I hope) that is getting me this much closer to my big YES. I don’t even think of it as failing any more - just trying something new that didn’t work.

What’s the most important lesson you’ve learned by failing at something? I’d love if you joined the conversation on our Facebook Page.  Leave your insight in a comment here so we can all learn together!

Happy Training!


Paige




​

Looking for more of a perspective shift?  ​

Are you ready to train smarter and not just harder?  Do you want more results in less time? Are you ready to make health and fitness a part of your everyday routine?  Do you want a proven plan and path to get you to where you want to go in less time, with less stress, and less worry whether you are ‘doing it right’?  Want to know if you would be the right fit for our training program?

Training with us is perfect for you if:
  • You are ready to increase your energy levels so that you can ENJOY all of the things in life you love to do.
  • You want to feel great in your skin. Fit back into the wardrobe in your closet. And get excited about wearing a swimsuit.
  • You want to build momentum through healthy living so you can gain leverage in all other aspects of your life.
  • You want to be limitless. You want to be able to go for a hike with your friends or family at a moment’s notice. Get in and out of a kayak with ease. Or run a road race – just for fun.
  • You need a plan. You need someone to hold you accountable and tell you exactly what to do.
  • You finally want to eliminate and get control over your sugar cravings and form a healthy relationship with food.
  • You want to learn how to nourish and fuel your body so that you feel great, maintain your goal weight, and not worry about counting calories or measuring portion sizes.
  • You want to have a steady positive outlook on life and take care of your mental health.

    If you answered YES to any of the above statements then our program could be the perfect fit to help you achieve and sustain your health and fitness goals and live the life you have always imagined.  Click here to learn more!

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Much love and thanks for CEI...

3/5/2019

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When Mike and I first opened Wilcox Wellness & Fitness, we worked intensively with our business advisor through CEI (supported by the Small Business Administration). Tom was amazing for us - 1 part business advisor, 2 parts marriage counselor, and 100% amazing.

When Allison was in the process of evaluating our franchise offering, we recommended that she find her local CEI office and get connected with an advisor.
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Opening a new business is one of the scariest things anyone will ever do. It takes guts. It takes courage. And it takes a lot of faith.
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Allison's advisor, Brad helped her evaluate the numbers so she could make the best decision possible. As Allison said in this article, “This is the scariest thing I’ve ever done. CEI’s help gave me confidence in the numbers. Every time I feel that entrepreneurial dilemma, I go back to the numbers,”

I (we) are so thankful for the incredible free resource of CEI that we have in this great state to support small business. We would not be here today without you. Thank you, CEI!

If anyone is interested in starting a new business and wants to hear more about our experience, please don't hesitate to reach out. There are so many great resources that are 100% invested in your success.

CEI wrote an incredible article on the Allison's story - click here to read on.

Much Love,

Paige

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Training for a Cause - WILCOX Brunswick

2/22/2019

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WILCOX Brunswick has launched their new training program with Training for a Cause - free group training sessions (with a donation to MidCoast Humane).  Through this process, they have raised over $700 to support the organization.
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CONGRATULATIONS Allison, Paul, and Tennyson on making such a great impact so early in your local community.  

Click here to learn more about Training for a Cause in Brunswick, Maine.

Happy Training!

​Wilcox Wellness & Fitness
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BRUNSWICK, Maine - Opening Soon!!!

1/3/2019

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In just 2 short weeks we will be open for PRIME TIME in Brunswick, Maine!  So very exciting and it feels surreal.  

The amount of work that goes into franchising a business is pretty incredible but it will all be worth it!  We had such an awesome visit with the whole family in Brunswick on New Years Eve.   Our son, Hazen who is 4 and our daughter, Brooklyn who is 1 year and 5 days joined us for a visit.
The gym is coming together nicely.  Allison and her team have done an incredible job getting set up. Brunswick, Maine - you are in for a treat!  

I couldn't help myself, I also did a little video walk through...
MaineBiz stopped in and did an awesome article on the opening of our Brunswick location.
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Read the entire article here!

What's Next?

Final touches are being put on the gym this week.  Next week we have all the Brunswick trainers in Bangor for training.  


THEN the week of January 14th we will be hosting 20 FREE training sessions in Brunswick. Be sure to get registered HERE: 
Register for FREE Training Sessions in Brunswick!
It's happening! It's going to be awesome.

We are beyond excited for the impact Wilcox Wellness & Fitness will have in Brunswick.​

Happy Training!

Wilcox Wellness & Fitness

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Wilcox Wellness & Fitness Copyright © 2016
  • HOME
  • Get Started
  • Personal Training Programs
    • Private Personal Training
    • Group Personal Training
    • LIVEStream Group Personal Training
  • Programs
    • KickStart
    • FREE TRIAL Program
    • IGNITE
  • Location
    • Bangor, Maine
    • Brunswick, Maine
    • LIVEStream Training
  • Reviews
  • Schedule
    • Bangor, Maine
    • Brunswick, Maine
    • LIVEStream Training
  • Meal Plans
    • Meal Plan Bundle
    • WINTER MEAL PLAN
    • SPRING MEAL PLAN
    • SUMMER MEAL PLAN
    • FALL MEAL PLAN
    • CUSTOM MEAL PLAN
    • Plant Based Whole Foods Meal Plan
    • Holiday Cookbook
  • Newsletter / Blog
  • Information Packet
  • Photo/Video Vault
  • Career
  • QuickStart
  • Keep In Touch
  • Apparel
  • Sugar Detox Program
  • What Your Trainer Wants You To Know
  • Finding the Right Personal Trainer for You